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Personality: The Lloyd Price Musical
March 9 April 3
The world’s first musical to celebrate the Rock & Roll Hall of Fame legend

Before Rosa Parks refused to go to the back of the bus.
Before Martin Luther King, Jr. inspired a movement.
Lloyd Price’s music brought Black and white youth together.

From obscure beginnings to overnight teen sensation, from unsung trailblazer to the Rock & Roll Hall of Fame, the story of Lloyd Price has never been told onstage— until now. Featuring a stellar cast of thirteen singers and dancers performing iconic hits “Lawdy Miss Clawdy,” “Stagger Lee,” and the legendary song that became his namesake, this world premiere musical celebrates one of the most resilient and influential entertainers of our time, Lloyd "Mr. Personality" Price.

By special arrangement with The Hard Kill LLC
Recommended for ages 16+ for mature themes and language



Please note: masks are currently required indoors at People's Light, regardless of vaccination status. Ticket holders must show proof of full vaccination or a negative COVID test, along with a valid photo ID, for entry into the theatre. Please read our full Health & Safety protocols before planning your visit.

Individual Sponsors: Katie & Bill McNabb

World Premiere
March 9-April 3, 2022 Book by B. Jeffrey Madoff With Lloyd Price Music and Lyrics by Lloyd Price Directed by Sheldon Epps Leonard C. Haas Stage
Remembering Lloyd Price (WWLTV Feature)
All productions
Creative Team
B. Jeffrey Madoff
Lloyd Price
Music & Lyrics
Sheldon Epps
Shelton Becton
Music Supervisor & Pianist
Edgar Godineaux
David Gallo
Scenic & Projection Designer
Karen Perry
Costume Designer
Jeff Croiter
Lighting Designer
Rob Kaplowitz
Sound Designer
Viveca Gardiner
Scenic Assistant
Steve Channon
Projection Assistant
Gwen Gilliam
Stage Manager
Molly Norris
Assistant Stage Manager
Eric Cornell
Executive Producer
Duncan Stewart
More Info
Relaxed Performance

Relaxed Performances offer a judgment-free environment that invites individuals with autism, ADD, ADHD, dementia, and other sensory sensitivities to enjoy theatre in a relaxed, “shush-free” zone—a great option for parents with young children, too. For each Relaxed Performance, we offer a pre-show Sensory Tour, during which patrons are able to enter the theatre space, view the set and props, and ask questions. Audio description is available upon request.

Sunday, March 20 at 2pm

Audio Description

Audio description, provided by Nicole Sardella, is available upon request at this performance, which is also a Relaxed Performance.

Sunday, March 20 at 2pm

Open Captioning

During every performance this week, dialogue appears on an LED screen placed near the stage to benefit patrons with hearing impairments, as well as English language learners.

March 23–27

Socially-Distanced Performances

We have extensive protocols and precautions in place for all performances to keep audiences, staff, and artists safe. In addition, the following performances will only be sold to 50% capacity to ensure extra distance between parties.

March 11 at 7:30pm
March 18 at 7:30pm
March 20 at 2pm
(Relaxed Performance)
March 22 at 7:30pm
March 25 at 7:30pm
March 29 at 7:30pm
April 1 at 7:30pm


Access Night

To expand access to our work, we offer 50%-off Access Nights throughout the season. The discount is automatic for this performance, no promo code required.

Thursday, March 24 at 7:30pm